Ari-Pekka Salovaara

Segment Director, Small Business

As Segment Director, Ari-Pekka is responsible for Visma’s rapidly growing Small Business segment in continental Europe, serving 1.4 million customers. The Small Business segment focuses on delivering top SaaS accounting and payroll solutions for small businesses.

Ari-Pekka is committed to developing a strong and profitable small business software ecosystem to accelerate growth and help Visma companies succeed. His responsibilities include leading the segment management team, setting budgets, participating on boards, and holding chair positions in several Visma companies.

In 2010, Visma acquired Severa Oyj, a SaaS company that Ari-Pekka co-founded. Consequently, he joined Visma and continued as Managing Director of Visma Solutions Oy until 2019. He now serves as chairman.

Ari-Pekka is passionate about building world-class companies, products, and teams. He is also engaged in a number of leadership activities related to IT innovation and entrepreneurship, including investing in tech startups, participating on numerous boards, doing pro bono work, and mentoring students and young entrepreneurs. Additionally, he is a board member of Nordic Business Forum, a key owner of Oslo Business Forum.

Short facts:

Ari-Pekka holds a Master of Science in IT from LUT University in Finland.

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